NPS

The decisive new NPS metric: earned growth rate

Confronted with the gaming of his original NPS, the concept’s founder Robert Reichheld is now advocating that it be paired with a new metric: earned growth rate. However, will this new tool work? Can most firms readily calculate their EGR?

3 hours ago

The Tesla robot is coming

The Tesla robot is coming. It will be revolutionary in its impact with profound long-term implications for our planet. What…

5 months ago
Green Hat's 2021 B2B marketing research report

Slow progress is not good enough

Now into its second decade, the survey by leading Australian B2B marketing agency Green Hat shows that marketers are achieving only slow progress in digitising and driving commercial outcomes.

11 months ago
Netflix document The Social Dilemma

Disconnect and run

Disconnect and run: Netflix’s Social Dilemma. Conscientious defectors explain that addiction and privacy breaches are features not bugs in this…

1 year ago
Tesla's dog mode

Defying digital gravity?

Legacy companies are continuing to defy “digital gravity”. Leading advisory firms McKinsey, KPMG and Egon Zehnder say few companies have adapted to meet new-generation competition or engaged in digital transformations at scale.

3 years ago