Category: Artificial Intelligence
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What’s your platform strategy? Is it connected, collaborative and scalable?
Artificial Intelligence, Biz Tech, Change, Collaboration, CRM integration & utilisation, Customer experience, Data, Experience, Transformation, Trust, ValueRead more: What’s your platform strategy? Is it connected, collaborative and scalable?All businesses either will be digital platform businesses or they will be out of business. As we transition from transactions to conversations, we need to urgently consider the critical…
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“Digital disruption, when properly understood, should terrify you”
Read more: “Digital disruption, when properly understood, should terrify you”In an excellent post on Forrester Research’s blog analyst James McQuivey says there are three sources of digital power changing our game: The prevalence of free tools and services that…
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Data: unconnected, undiscovered and unused
Read more: Data: unconnected, undiscovered and unusedAs we race to understand so-called “Big Data”, are we truly on top of our own internal “small data” within our companies? Unfortunately, too many marketers cannot address basic lead-to-revenue…