I’m Mitchell Mackey, a global marketing and business optimisation consultant dedicated to empowering companies—big and small—to thrive in an era of rapid change and transformative AI technology. With a career spanning healthcare, automotive, industrial, and financial services, I’ve built a reputation for driving growth, sparking innovation, and delivering customer experiences that redefine competitive advantage.
My journey includes challenging roles at Mercedes-Benz, where I spent a decade shaping global, regional, and national marketing strategies, including four years at their Stuttgart headquarters. There, I witnessed firsthand the critical importance of strategic change management—lessons learned from navigating the complexities of their Chrysler acquisition. More recently, as Marketing Director at Ansell, an international health and industry safety leader, I championed customer-centric strategies that elevated brand value and protected workers worldwide. Recognised by CMO magazine as one of Australia’s top 50 marketers in 2015 and 2016, I bring a proven track record of delivering measurable results.
Today, based, with my family in Dodges Ferry, nearby to Hobart, Tasmania, I’m passionate about helping businesses harness the power of insights, technology, and bold strategies to accelerate growth and stay ahead in our fast-evolving world of exponential AI-triggered change and disruption. Whether it’s optimising processes, innovating products, or crafting compelling customer experiences, I mentor and motivate teams to unlock their potential and achieve sustainable success.
I embrace both the business-to-business (B2B) and business-to-consumer (B2C) worlds in the spirit of all businesses being fundamentally about business to humans (B2H).
Lets connect to explore how I can help your business grow, adapt and lead in the age of AI-driven opportunity.