social – Disrupting The Game http://www.mitchellmackey.com.au Empowering businesses to adapt and thrive in the age of AI-driven change & disruption with bold strategies, customer-centric innovation, and transformative leadership. Wed, 05 Jun 2019 01:46:04 +0000 en-US hourly 1 https://wordpress.org/?v=6.8.1 http://www.mitchellmackey.com.au/wp-content/uploads/2025/06/cropped-AI-enhanced-hero-image-for-the-website-32x32.jpg social – Disrupting The Game http://www.mitchellmackey.com.au 32 32 “The ROI of Social Media is that your business will still exist in five years” http://www.mitchellmackey.com.au/2013/social-huge-oppportunity-daunting-challenge/ http://www.mitchellmackey.com.au/2013/social-huge-oppportunity-daunting-challenge/#respond Thu, 15 Aug 2013 12:29:41 +0000 http://www.mitchellmackey.com.au/?p=1573 We know we can reach customers and buyers via social technologies, but the environment is foreign, resource intensive, highly personal and hard to measure.

Most marketers are working with Social tools and processes, but few have a genuine strategic approach for building and maintaining a viable presence.

“Socialnomics” author and blogger Erik Qualman has prepared this excellent snapshot of the state of social in 2103:

Qualman claims that the ROI of Social is that you will still have a business in five years.

“Socialnomics”: a huge oppportunity and a daunting challenge.

]]> http://www.mitchellmackey.com.au/2013/social-huge-oppportunity-daunting-challenge/feed/ 0 SFDC’s Dreamforce circus attracts 14,000 in London http://www.mitchellmackey.com.au/2012/14000-at-the-london-dreamforce-today/ http://www.mitchellmackey.com.au/2012/14000-at-the-london-dreamforce-today/#respond Tue, 22 May 2012 13:48:44 +0000 http://www.mitchellmackey.com.au/?p=30 Big crowd of 14,000 at SFDC’s London Dreamforce event today:

http://www.youtube.com/watch?v=CdmlOjls-CQ&feature=uploademail

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